Case Study: Macphie of Glenbervie Ltd
Macphie of Glenbervie developed its Auchenblae Unique Industry Challenge as part
of its ongoing commitment to supporting education initiatives in Scotland. The
company developed the scheme from scratch with employees involved from
development to execution.
The Challenge combines company and school visits with an e-school company link,
with the ultimate objective being for pupils to set themselves up in business
to
sell a product at their school summer fair. This involved the pupils taking
part
in a number of Macphie employee led development sessions enabling them to
formulate a business, conduct recruitment, training and develop staff; design
products; cost production; marketing, packaging and selling the products.
Pupils were provided with a practical insight into how a business operates and
the variety of career opportunities available in the food industry. Macphie's
employees also gained from the establishment of the Challenge, being provided
with
personnel development opportunities benefiting not only themselves but also
the
company.
This initiative is still running.
Silver Award Winner (SME) of 2006 Community Partnership Awards: Education
Category
top
More Information
FDF has published a booklet called Working in the Community: the food industry in action
(pdf, 1.2Mb) . This publication features a range of company case studies and
Community
Partnership Award winners demonstrating how our members are forging
links
with
their local communities and consumers.
Last reviewed: 16 May 2008