Case study: Gibsons Foods

Gibsons Foods is working in partnership with Ellesmere Port and Neston Borough Council to implement its 'Work Active Challenge'.

The initiative aims to increase awareness of healthy lifestyles amongst the company's employees by promoting and providing a timetable of activity based around the working day.

A three month timetable was launched in March 2008 and events include:

  • Healthy Living Week – incorporating healthy eating day, with samples of smoothies, healthy snacks and lunches; weight management day, with BMI checks and weight management advice; plus stop smoking and alcohol awareness day.
  • Pedometer Challenge – A four week challenge with free pedometers, record sheets and prizes for the best results.
  • Healthy Breakfast Week – Educating employees about the healthiest cereals and breakfast bars, plus healthy breakfast alternatives.
  • The Importance of Hydration – Employees are provided with free water bottles and information about the importance of hydration.
  • Healthy Heart Week – Incorporating information about fruit, oily fish and wholegrain foods.
  • Get Fit for Summer – A weight management programme with dietary analysis and health checks.

Employees will be encouraged to form a steering group to champion the project for its future sustainability.

The Initiative was highly commended at the 2008 Community Partnership Awards: Workplace Wellbeing Category

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More Information

FDF has published a booklet called Workplace Wellbeing: The Food Industry in Action - pdf | 1.2Mb, which features many of the schemes found in this section.

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Last reviewed: 29 Apr 2010