Case study: Bel UK
For Bel UK, involvement with Kent and Medway Charity
Team's 'Walk to School' initiative was a way of getting
involved with a scheme that was very much at the heart
of their local community in Kent. Most Bel UK staff live in
the area and not only does 'Walk to School' have positive
environmental and health impacts, it also helps children
develop vital road safety skills and delivers an old fashioned
sense of community and values in a modern context.
'Walk to School' involves volunteers 'driving' a 'walking
bus' of children to school each day. To date, over 40,000
children have been involved. The scheme has dramatically
reduced the number of car journeys in Kent by 200,000 per
year - bringing signifi cant environmental benefi t. Critically, it
also encourages the development of enduring life skills and
behaviours for young children, such as taking some exercise
daily and learning practical skills such as road safety.
Bel UK is a key sponsor for the scheme, enabling the charity
to pursue its vision of developing a new healthy lifestyles
website with video support, to help extend it's messaging to
new audiences, a project that would not have been possible
without Bel's support.
Bronze winner 2010 Community Partnership Awards: Local Community
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More Information
FDF has published a booklet Community Partnership Awards 2010 (pdf, 2Mb) featuring a range of company case studies from Community Partnership Award
winners.
Last reviewed: 19 Oct 2010