FDF Event  Free Event

Webinar: Cannabis and CBD in food and drink: Fad or the Future?


FREE event


The Food and Drink Federation is pleased to announce a new webinar - Cannabis and CBD in food and drink: Fad or the Future?

In conjunction with Hanway Associates, this exclusive free 60 minute webinar on CBD will bring together industry experts in a 'round-table' format to discuss, debate and educate about this rapidly growing sector.

To explore this topic fully we will have an open debate around a few key themes:

  • European regulatory barriers that have prevented major players entering the space already
  • Current and future consumer trends likely to impact the utilisation of CBD and other cannabinoids in food and drinks
  • Brand concerns due to reputational risks and how to overcome them
  • Where the opportunities are for food and drink companies now and over the next 5 years?

Ian Wright CBE - CEO, Food and Drink Federation, will bring together the following experts to discuss this key topic:

This event open to FDF members and non-members and is aimed at decision makers and innovation leads (C-Suite, executive, product development, corporate strategy, business development, research leads) to help you understand CBD products and accelerate decision making around whether this is an opportunity your company may want to explore further.

Attendees will also be able to post questions directly to the panel throughout this live event.

Speaker profiles:

George McBride
CEO, Hanway Associates
George is one of the leading voices in the European cannabis sector having taken a key role driving regulatory reform and building one of Europe's leading cannabis consultancies that has helped start- ups and blue chip companies enter the space for over 3 years. He has provided commentary on the industry across many media outlets from the BBC to CNN.

Rebekah Hall
CEO, South West Brands
Rebekah Hall is the CEO of South West Brands, the consumer products group focussed on creating, building and managing world class CBD consumer brand propositions. She is a pioneer in the burgeoning CBD market in Europe, driving the growth of an industry that is complex, but full of innovation and potential. Rebekah is regarded as one of the foremost experts on CBD consumer products having founded Botanic Lab, the functional drinks brands that launched the first CBD beverage in Europe in 2018. Botanic Lab has become synonymous with high quality functional drinks and is one of the poster children for the new and exciting CBD branded landscape.

Rebekah is a regular speaker at cannabis, female focused and entrepreneurship events, providing an honest and refreshing insight into the process of launching and building a brand. She is a recognised expert in the health and wellness sector and is valued for her commercial insight and pragmatic approach.

Spiros Malindrakos
Euromonitor International
Spiros has been providing pioneering insights on the evolution, branding and innovation within the global alcoholic drinks industry for the past decade. One of the first analysts to highlight the parallels, opportunities and pitfalls for the nascent cannabis market and its intersection with other FMCG industries. A key author in Drinks Business Magazine, a sought after contributor in Just Drinks and Drinks International as well as the contact of choice for Bloomberg, the BBC, the Independent , the Financial Times and many other media outlets.

Organiser: Craig Hannington, 02074207126, craig.hannington@fdf.org.uk