Recipe for Change

The UK food and drink sector is hugely innovative. And it's thanks to our sector's world class capabilities in research and development, and its deep knowledge of consumers, that our members have been able to respond so positively in the ongoing debates about the health of the nation by developing new products for consumers and refreshing old favourites so that they are lower in fat, sugar or salt.

In this section:

Changing the recipes of much-loved British brands is a complex task – and it needs to be done in a way that does not impact functionality, quality or price.

Our members have been voluntarily embracing this particular challenge for a number of years, and they are now leading the way when it comes to the reformulation of popular products – meeting consumer concerns about health in a way that doesn't make any compromises on taste. Read full article - Our recipe for change.

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Last reviewed: 06 Jul 2009