Work on this policy area was put on hold early in 2020, and PHE has given no indication of when it will restart, despite a renewed commitment in the latest obesity strategy.
PHE is developing voluntary guidance on the nutrient content of infant food and drink. The guidance will be set for total sugars, free sugars and salt. Portion size / energy guidance will not be included.
The guidance will apply to commercial food and drink aimed at children up to 36 months and will include all sweet and savoury products found on the baby isle within the supermarket. It will not include infant formula or follow-on formula.
The work will build on information presented in the PHE Evidence Review that was published in summer 2019.
In addition, DHSC has committed to looking at the marketing and labelling of infant foo. This includes use of on pack claims, and that consumption advice which is not detrimental to dental health.
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