Premier Foods: Mr Kipling Delicious & Light offering a healthier treat that delivers on taste

Launched in Spring 2022, following three years of testing and development by our expert bakers, Mr Kipling Delicious & Light offers a range of cakes and pies for consumers seeking a healthier treat that still delivers on taste. It was the first full range of cakes to meet government’s healthier eating guidelines, achieved through significant investment to create our first non-HFSS cake. The range incorporates Bramley Apple Pies, Bramley Apple & Blackcurrant Pies, Angel Slices with Raspberries and Chocolate Slices, plus seasonal specials, with the products containing 30% less sugar, lower fat and salt, real fruit, and up to ten times more fibre.