Bel UK: GoGo squeeZ Fun Fibre Snacks
For GoGo squeeZ, Bel UK partnered with certified nutritionist Molly Cunningham to celebrate Fibre February. She shared the fun fibre recipe Berry Crumble Bars tailored for their younger audience helping to support nutritious habits for children. Their post reached nearly 200k views, with 730 likes and 85 comments. The content was well received by consumers with the majority of comments mentioning how delicious and easy the recipe looks.
GoGo squeeZ also teamed up, in 2025, with nutritionist Lucy Upton to create their “Formula for Fulfilled Kids” report making over 250 million impressions with 100% positive sentiment. This collaboration brought together expert tips and practical guidance to help children grow, thrive, and discover joy in everyday moments. One of the highlights of the booklet is a section devoted to the importance of fibre—a topic they’re passionate about and always featured on our website.