FDF Event  Free Event

Webinar: Advertising food and drink products in the UK: understanding the rules


FREE event


A run through of the general rules applicable to advertising food and drink products in the UK and a look at some of the recent decisions on the advertising of high in fat, salt or sugar (HFSS) products covering:


  • An overview of advertising rules in the UK
  • Rules specific to advertising food and drink products in the UK
  • An overview of the rules relating to the advertising of HFSS products
  • A look at some recent ASA decisions on HFSS product advertising

Tim Deacon (senior associate) and Neil Connor-McLaren (associate) work in the corporate team at Burges Salmon LLP, with core expertise in commercial. Tim and Neil both advise a number of clients on commercial matters in the Food and Drink sector including Waitrose, Fever-Tree, and Yeo Valley.

Tim and Neil’s work focuses on commercial contracts and complex commercial projects and they regularly advise businesses on a cross section of operational matters, including commercial collaboration and partnering arrangements, terms and conditions (including consumer facing terms) and licensing arrangements. Tim and Neil also regularly advise clients on advertising compliance, including advising on the regulatory landscape and providing a legal compliance review service for advertisements prior to their launch.

Organiser: Reema Patel, 0207 4207208, reema.patel@fdf.org.uk