News article

22 January 2013

FDF report shows significant progress in voluntary industry action on public health

Back to list of articles

The progress the food industry has made in empowering consumers to make healthier choices has been revealed today in a new report, Delivering Healthy Growth[1].

The report, launched by the Food and Drink Federation (FDF)[2], showcases a broad package of industry action; ranging from cutting edge processes that enable recipes to be changed to reduce salt, saturated fat and energy density, to workplace wellbeing[3] schemes that work to improve the health of thousands of industry employees.

New figures from FDF also show that over the last five years, as a result of such industry changes, there has been a 10% reduction in salt levels in FDF members' products compared with 2008.[4]

Richard Evans, President of PepsiCo UK & Ireland and FDF Health and Wellbeing Chair, said:

"UK food and drink manufacturers are acutely aware of their responsibilities – to their customers and employees, and to the environment around them. FDF's new report demonstrates manufacturers' on-going commitment to working both independently and in partnership with other stakeholders towards improved public health. We are seeing real, measurable results, such as a 10% reduction in the salt levels of products made by FDF's members when compared to 2008."

Speaking at today's launch event, Health Minister Anna Soubry MP announced a further eight signatories to the Responsibility Deal's calorie reduction pledge to help consumers reduce their calorie intake.[5] These companies will join the existing 23 signatories, with manufacturers accounting for the largest group of industry participants.[6]

Melanie Leech, Director General at FDF, said:

“Today's announcement of a further wave of calorie reduction pledge signatories demonstrates the on-going voluntary commitment by the industry to improving public health. Our members were in the vanguard of calorie reduction signatories last year and I am delighted to see manufacturers again at the heart of today's announcement."

Photos of today's event will be available on FDF's Flickr site.

Note to Editors:

  1. Download the Delivering Healthy Growth report PDF
  2. The Food and Drink Federation (FDF) is the voice of the food and drink manufacturing industry – the UK's largest manufacturing sector. For more information about FDF and the industry we represent visit: www.fdf.org.uk
  3. In workplace wellbeing, FDF celebrates the success of its toolkit for employers, launched last year, which has been received by just under 3,500 individuals from both the public and private sector. View the Workplace Wellbeing report here.
  4. Kantar data compiled for FDF, January 2013
  5. Further details on the Department of Health's Responsibility Deal calorie reduction pledge is available here.
  6. Under the Public Health Responsibility Deal 31 FDF member companies have pledges around the non-use of artificial trans-fats, salt reduction and calories, in addition to those to encourage greater physical activity and health at work.

More information

For media enquiries, please contact:

Avni Raval or 020 7420 7131
Email: Avni.Raval@fdf.org.uk

Rebecca Wilhelm or 020 7420 7140
Email: rebecca.wilhelm@fdf.org.uk

Anna Taylor on 0207 420 7118
Email: anna.taylor@fdf.org.uk

Fiona Ferguson on 0207 420 7114
Email: fiona.ferguson@fdf.org.uk

Back to list of articles