Case study

Yoplait Reduced sugar yoghurt enriched with calcium and vitamin D

Published: 09 June 2026 Updated: 09 June 2026

In April 2026, Yoplait launched Petits Filous Greek Style yoghurt pouches with only 5.4g of sugar – the lowest sugar kids fruit yoghurt pouch on the market. Each pouch is rich in vitamin D and a source of calcium, both of which are critical for growing children.  

Total investment into this product, including production line alterations, recipe development, taste testing, packaging, marketing support is circa €4 million.  

Yoplait has cut total sugars in Frubes and Petits Filous by 29-32% over the past 15 years. The total Yoplait yoghurt portfolio including the new pouch is classed as non-HFSS.